Using Outlook Express, you can create your newsletter in plain text or in HTML. With some effort, you could create it in plain text for the subscribers whose e-mail programs can’t read HTML, and then reformat it as HTML for the others.
If you are creating a newsletter to be distributed to a group of employees, for example, your sales force, using Outlook Express to distribute it may be ideal. All your “subscribers” will also have Outlook Express, and you can easily create an attractive piece using the HTML formatting features.
To simplify the work of identifying e-mail newsletter recipients, you can create a distribution list. A distribution list simply lists e-mail addresses.
When you tell Outlook Express to send an e-mail message (like your newsletter) to the distribution list, Outlook Express sends the e-mail message to all the e-mail addresses on the list. If you want to keep the identities of your newsletter recipients secret, enter the distribution list name in the Bcc box of the Outlook Express New Message window. Outlook Express will show the e-mail addresses to you, but not to the people receiving the message.
NOTE: For more information about creating distribution lists, working with the New Message window, and the Bcc box.
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